Firebase helps you grow to millions of users, simplifying user engagement and retention. There are the following ways to improve your business using Firebase:
1. Firebase In App Messaging
Firebase in app massaging engage active app users with contextual messages. Firebase In-App Messaging helps you engage your app's active users by sending them targeted, provisional messages that encourage them to use key app features. for instance, you'll send an in-app message to urge users to subscribe, watch a video, complete A level, or buy an item. you'll customize messages as cards, banners, modals, or images, and found out triggers in order that they seem exactly when they'd benefit your users most. Use Firebase In-App Messaging to encourage analysis and discovery: highlight a sale or any coupon in your e-commerce app, give clues or tips in your game, or prompt a like or share in your social media app development.
Key capabilities
• Send relevant, engaging messages
• Target messages by audience or behavior
• Create flexible, custom alerts
2. Google Analytics
Google Analytics is the free app measurement solution that gives insight on app usage and user engagement. At the courage of Firebase is Google Analytics, a free and unlimited analytics solution. Analytics integrates across Firebase features and provides you with unlimited reporting for up to 500 distinct events that you can simply define using the Firebase SDK. Analytics reports assist you understand clearly how your users behave, which enables you to form briefed decisions regarding app marketing and performance optimizations.
Key capabilities
• Unlimited Reporting
• Audience Segmentation
3. Firebase Predictions
Firebase Predictions applies machine learning to your analytics data to create dynamic user segments based on your users' predicted behaviour. These predictions are automatically available for use with Firebase Remote Config, the Notifications composer, Firebase In-App Messaging, and A/B Testing. You can also export your app's Predictions data to BigQuery for further analysis or to push to third party tools. When you use Predictions with Remote Config, you can increase conversions by providing a custom experience based on each of your users' anticipated needs. You can also use Predictions with the Notifications composer to deliver one-time messages or recurring campaigns. For example, you can automatically send a notification to users who are predicted to stop using your app. With A/B Testing, you can compare the effectiveness between different the Notifications composer campaigns, or use Remote Config to test the result of different ways of customizing the in-app experience for users in a predicted segment.
Key capabilities
• Bring the power of Google's machine learning to your data
• Boost conversions through customized user experiences
• Increase retention with smarter notifications
• Create custom predictions
• Export to BigQuery
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4. Firebase A/B Testing
Firebase A/B Testing helps you optimize your app experience by making it easy to run, analyse, and scale product and marketing experiments. It gives you the facility to check changes to your app’s UI, features, or engagement campaigns to ascertain if they really move the needle on your key metrics like retention and revenue before you roll them out widely. A/B Testing works with FCM so you can test different marketing messages, and with Remote Config so you can test changes within your app.
Key capabilities
• Test and improve your product experience
• Find ways to re-engage your users by using the Notifications composer
• Safely roll out new features
• Target "predicted" user groups
5. Firebase Cloud Messaging
Firebase Cloud Messaging (FCM) may be a cross-platform messaging solution that allows you to reliably send messages at no cost. Using FCM, you'll notify a client app that new email or other data is out there to sync. You can send notification messages to drive user re-engagement and reservation. A message can transfer a payload of up to 4KB to a client app as instant messaging.
Key capabilities
• Send notification messages or data messages
• Versatile message targeting
• Send messages from client apps
6. Firebase Remote Config
Change the behaviour and appearance of your app without publishing an app update, at no cost, for unlimited daily active users. Firebase Remote Config is the cloud service that allows you to change the performance and display of your app without requiring users to download the updated app. When using Remote Config, you create in-app default values that control the behaviour and appearance of your app. Then, you'll later use the Firebase console or the Remote Config backend APIs to override in-app default values for all app users or for segments of your user base. Your app controls when updates are applied, and it can frequently check for updates and apply them with an inconsequential impact on performance.
Key capabilities
• Quickly roll out changes to your app's user base
• Customize your app for segments of your user base
• Run A/B tests to improve your app
7. Firebase Dynamic Links
Firebase Dynamic Links are the links that employment the way you would like, on multiple platforms, and whether or not your app is already installed. With Dynamic Links, your users get the simplest available experience for the platform they open your link on. If user opens a Dynamic Link on Android or iOS, they will be taken on to the linked content in your native app. If a user opens a correspondent Dynamic Link during a desktop browser, they will be taken to the correspondent content on your website.
You can create Dynamic Links using your own domain name. Or, if you don't have a domain for your app, you can use a free custom page.link subdomain.
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